This past Friday, April 16th, Aurum hosted their annual Beauty Bosses in Berkeley event! We had panelists from Rodan+Fields, L’Oreal, and Rare Beauty who all had fantastic advice and gave us a glimpse as to what they do daily. Keep reading to find out more about the event! Our Panelists The event was based on …
ICYMI: Sephora Q&A Event
Hi there! Last Tuesday, October 7th, Aurum hosted our semesterly held Q&A event with four professionals working in corporate Sephora. The event was a definite success as the panelists were able to tell us a little bit about their backgrounds, described their “day in a life,” expanded on the EllesVMH initiative, and concluded with some …
ICYMI: Pixi Beauty Event
This past Thursday, Aurum Cosmetics’ Research Committee had an amazing opportunity to host their Keynote Speaker Series, which featured Pixi Beauty! Pixi Beauty was founded twenty years ago by Petra Strand. Named after what she’d call her younger sister, Pixi Beauty is known for its extensive line of high-quality skincare and makeup products that leave …
ICYMI: Careers In Cosmetics Panel
On Tuesday, October 13th, Aurum Cosmetics held the highly-anticipated Careers in Cosmetics panel. The panel featured five successful professionals in the beauty industry who gave insight into their career journey, helpful advice, and much more! We featured five panelists from ranging brands, including Kendo, Laura Mercier, Shiseido, and NARS. If you missed it, here’s a …
Beauty Bosses in Berkeley Recap
Valeria Garnica May 2020 On Wednesday April 29th, Aurum Cosmetics hosted Beauty Bosses in Berkeley, another one of their legendary events. As per usual, the turnout was fantastic, the panelists were enthusiastic and the event was organized to a “t”. The purpose of the event was to invite our members and the UC Berkeley student …
Events in Review: Cal Aurum’s 2020 Alumni Panel!
Valeria Garnica February 28, 2020 On Tuesday, February 25th, our Aurum members were in for a treat. Three of our Aurum alumni took a trip down memory lane and returned to the UC Berkeley halls. Aishani Majumdar, Serene Kuramarohit, and Alvina Kam took time out of their busy schedules in their corporate lives to …
Lipstick Event
Last year, we held our super successful lipstick event, during which students could make their own lipstick from scratch! Using a base developed by the lipstick research team, individuals could choose between a variety of pigments to create their dream lipstick color. We then melted the mixture to place into a tube for application.