Jhanvi Patel April 26, 2020 If Aurum was a human, the research committee has to be its backbone. It has not only helped in supporting the club’s system to grow and move but has also played a very important role in protecting the originality of the club. The committee never fails to surprise me. They …
Careers in Beauty: Margaret Park
Valeria Garnica April 25, 2020 I have always admired beauty. It was freeing, empowering. I loved researching brands and deepening my knowledge on products, trends, the market, the industry. When I joined Aurum, I discovered that beauty has been a true passion of mine. All along I wanted to contribute to the industry that helped …
Hip-Hip Hooray for Earth Day: Some Ways You Can Glow-Up Your Beauty Routines to be More Eco-Conscious
Gwyneth Hutchinson April 26, 2020 Being environmentally friendly isn’t a box we get to check once a year, pat ourselves on the back about, and then continue on like it didn’t happen. There are lots of small changes you can make in your daily beauty routine that will cut down on waste, reduce plastic, …
Direct from the Earth!
Jhanvi Patel April 23, 2020 There are billions of plants and flowers in the world, and companies attempt to replicate millions of them chemically because they are suitable and good for the skin and hair. However, the purity of 100% pure ingredients and the benefits from naturally occurring plants can never be fully incorporated in …
*Don’t* Wash Your Hair
Valeria Garnica April 21, 2020 Don’t wash your hair. There, I said it. Well, I mean… Don’t not wash your hair ever, just don’t wash your hair as often as you’ve been washing it. About one year ago, I remember sitting at the hair salon with my hairstylist. Her name is Teal, …
Introducing… Research Committee!!
Jhanvi Patel April 20, 2020 Aurum Cosmetics is the first and only club at UC Berkeley that comprehensively follows the beauty industry. It takes a holistic approach, looking at everything from science and formulations, to marketing and networking. It strives to develop personality, explore opportunities and fuel up passion. It has always tried to be …
How to Handle a Chemical Burn
Gwyn Hutchinson April 20, 2020 I may have the hands-down most sensitive skin on the planet. Dry as the Sahara? Check. Acne-prone? Check. Sensitive as h*ck? Check. I’ve truly struggled with my skin for years and years on end, and I’ve honestly probably dropped a grand or two on new products and attempts to fix …
Carbon Dioxide Extracts for Essential Oils
Jhanvi Patel April 19, 2020 For a chemist, learning extraction is one of the most important crafts in the trade; extraction is the first step of any discovery. It needs to be proper and perfect. The earth’s atmosphere has 412 ppm of carbon dioxide (CO2) and rising. Carbon dioxide is very stable, inert, and nontoxic, …
Quarantine Beauty Boredom Buster: At-Home Haircuts
Valeria Garnica April 17, 2020 This quarantine has been… interesting. Whether with too little to do or too much to deal with, we could all use a fun activity as a little escape, and this is what I hope to bring to you all today. Last week, as I was all cozied up in my …
Three Products from The Ordinary that Slap
I became acquainted with The Ordinary in my sophomore year of college, and let me tell you, I’ve been hooked on this high-quality, inexpensive, highly effective skincare brand ever since! There is a huge variety of products to explore with them, but after nearly three years of use, I have found three tried-and-true favorites that …